Thursday, 3 November 2011

The Chemistry of Trust

In this lecture, Professor Paul Zak explains the impact of oxytocin on trust and trust worthiness. He has many fascinating insights into the role of this hormone on people's behaviour and how to boost oxytocin levels. Could it be that giving people the right to vote regularly and a voice in the debates, boosts oxytocin among most people, increasing trustworthiness in society and perhaps adding to social cohesion and economic success??

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